DSP PROGRAMMATIC ADS

Programmatic reach, priced in real time.

Yolo’s self-developed DSP connects to the global traffic ecosystem, bidding on every impression with multi-dimensional targeting and AI optimization.

Get started How it works

For you

✓Installed · ROAS tracked

Yolo DSP<100ms

Geo · US Interest · Puzzle Behavior · Payer ✓ Fraud check passed

AI BIDDING

Predicted value$0.61

Your bid$0.28$0.36$0.44

WON · $0.39 clearing

Promote your app across the open internet

The average user has dozens of apps on their phone. Reach them all — in games, social feeds, articles and short video — with Yolo DSP.

30B+Ad requests per day

800M+Daily active users reached

1.3B+Daily ad impressions

Trusted by leading app developers and brands worldwide

INSIDE ONE AUCTION

Every impression, decided in under 100 ms.

For each bid request from the global traffic ecosystem, Yolo’s self-developed DSP checks your targeting, prices the user with AI, picks the right creative and screens out bad traffic — then bids.

0 ms

Bid request GeoUS · CADeviceiPhone · iOSSlotShort video

8 ms

Targeting GeographyMatchInterestPuzzle gamesBehaviorPayer · 30d

21 ms

AI pricing Pred. value$0.61GoalD7 ROASBid$0.44

38 ms

Creative match PlayableBest fitVideo 15s2ndStatic3rd

52 ms

Traffic check DevicePassIP / data centerPassClick patternPass

74 ms

Win & serve ResultWonPrice paid$0.39AdServed

INVENTORY COVERAGE

One DSP, four kinds of attention.

Mobile apps, social feeds, articles and short video — bought through one platform and optimized toward one goal: more users at a better ROI.

AdInstall

Mobile appsInterstitial, rewarded and banner placements inside games and apps. Interstitial · Rewarded · Banner

Pick the goal. The model bids for it.

Set the outcome you care about and the AI adjusts every bid toward it — from install volume to day-7 return on ad spend.

CPICPAtROASRetargeting

Optimizes for Install volumeA target in-app eventRevenue returnRe-engaging existing users

Signal used InstallsRegistration, level, first purchasePurchases & ad revenuePast installs, views & in-app events

Best for Launches and fast scale-upApps with one clear key eventApps with monetization dataWin-back and repeat purchases

What clients say about Yolo

Feedback from teams using DSP Programmatic Ads.

8 Ball Pool Miniclip · Mobile games

“Yolo's AI-powered DSP helped us scale 8 Ball Pool's user acquisition while improving campaign efficiency. Through smarter targeting and real-time optimization, we achieved a 35% uplift in ROAS, attracting more high-value players and driving sustainable growth.”

Talking Tom & Friends Outfit7 · Mobile games

“Yolo's AI-powered DSP helped us acquire higher-quality players for Talking Tom & Friends, achieving a 30% uplift in D30 retention through precise audience targeting and continuous optimization, driving stronger long-term player engagement and sustainable growth.”

EA SPORTS FC Mobile Electronic Arts · Sports games

“Turning installs into paying players has been a key focus for EA SPORTS FC Mobile. With Yolo's data-driven audience targeting and intelligent bidding strategies, we increased our paying user conversion rate by 51%, unlocking stronger monetization efficiency and sustainable revenue growth.”

CUSTOMER STORY

Trusted by global developers.

All stories

Candy Crush SagaKing · Casual puzzle game★★★★★ GET

KingGlobal · UA Partner

“Scaling Candy Crush Saga goes beyond driving installs — it's about reaching players who stay, engage, and spend. Yolo's AI-driven optimization enabled us to achieve a 32% increase in D30 retention and a 28% uplift in paying user conversion rate, delivering stronger player lifetime value and sustainable growth.”

+32%D30 retention

115%+Goals achieved

Product used: DSP Programmatic Ads Read the case study

MEASUREMENT